Blend Catering Branding Update
Blend Catering: Elevating Brand Perception Through Strategic Logo Redesign
When Blend Catering approached us, they were known for their exceptional culinary offerings but lacked the visual identity to attract the upscale clientele they aimed to serve. Our team undertook a comprehensive brand refresh, focusing on a sophisticated, modern logo redesign that would better reflect the premium quality of their services. The new visual identity aligned with the refined aesthetic expected by high-end event planners and corporate clients, positioning Blend Catering as not just a catering company, but a luxury experience. Following the rebrand, Blend saw a marked increase in inquiries from upscale clientele, along with expanded reach into new markets and event types. The updated branding now resonates with their target audience, unlocking new growth opportunities and solidifying their place in Reno’s elite catering scene.